Swiss streetwear watches. Dials cut from real CDs.
Our new modular watch: the head module clicks out of the frame. Swap bracelets and frames in seconds, no tools.
Biel/Bienne, Switzerland · Swiss made
Funded in 1 minute!
Not your grandfather's watch
This isn't your grandfather's watch, but it's definitely more unique than his.
Watches with a dial made from CD's
Every CD dial is a 1 of 1. When it's gone, it's gone.
Your childhood album, on your wrist
Upload a photo of a CD you love, frame the part that matters, and we mill exactly that crop into your dial.
Shoot your CD
Take a flat, top-down photo of the CD that means something to you. JPG or PNG.
Frame the part you love
Move, zoom and spin the disc to drop your favourite part into the cut-out window. That exact crop becomes your dial.
We mill it in Biel
Your disc is cut and finished in the Swiss watchmaking town of Biel/Bienne, then cased with sapphire glass.
On your wrist
Shipped worldwide in a premium box, with the watch tool and a 2 year guarantee.
On stage, on the streets
The greatest rapper from Germany wears our watch.
Germany · Worn on stage
The greatest rapper from Switzerland wears our watch.
Switzerland · Worn on stage
Today, even well-known artists wear our watches.
Makko · BHZ · 9ine · DJ Leviand so many more
Founder · Industrial engineerHi, my name is Noel
Started Provoqué in 2023 at 21, as an engineering student in Biel. Found the CD idea in summer 2024 while working on a garbage truck, and milled the first dials at the machine company where he has worked since he was 15.
Straight answers
Swiss specs, real policies, no fine print energy.
Is every CD watch really unique?
Yes. Each dial is cut from a real compact disc, so the artwork, wear and reflections are one of one. When a disc is gone, that watch is gone.
What movement is inside?
A 762 quartz movement made by the Swiss manufacturer Ronda AG, with a standard battery life of 10 years.
What are the case size and fit?
38 x 42 mm polished 316L stainless steel case with integrated bracelet. Fits wrists up to 210 mm, adjustable with the included watch tool.
Is it water resistant?
5 ATM: protected against rain, splashes and showering. Not suitable for swimming or submersion.
How fast is delivery?
3-5 working days within Switzerland, shipping free. 5-7 working days for the rest of the world, and we cover 50% of the shipping costs.
Is there a guarantee?
Every watch comes with a two-year guarantee against mechanical defects, covering the movement and other mechanical parts.
Can I send my own CD?
Yes. Upload a flat, top-down photo of your CD, position the part you love in the cut-out window, and we mill exactly that crop into your dial in Biel.
Leave a message homie
From flat, to the first collection, to your wrist. Questions, custom ideas, collabs: hit us up.